Who we are

Viewfinder Film Productions (VFP) Inc. is a Toronto-based marketing and production company championing South Asian creators worldwide. Formerly known as Viewfinder Film Consulting, the company was established in 2016 by Dilani Rabindran, and has since represented 45+ international films, secured over 130 festival selections and produced 4 award-winning short films to date.

VFP launched its producing journey through the Iyackuddy Rabindran Short Film Fund (IRSFF), supporting emerging talent and creating acclaimed short films such as Theetu, Small Wishes, Little Wings, and Dinner Party, which have earned accolades at prestigious festivals globally.

Beyond production, VFP offers consulting services, helping filmmakers reach international audiences, refine scripts, and attract investors. The company has also hosted sold-out events spotlighting South Asian artists and is now developing new Canadian film projects with a focus on global platforms.

VFP is dedicated to fostering independent South Asian cinema and amplifying its reach across the world.

about the founder

Dilani Rabindran
Founder, Producer

Dilani Rabindran, MBA (she/her) is an Entrepreneur, Producer, and Marketing Professional focused on the international entertainment industry. Dilani began her career in film programming, project management & marketing at Toronto International Film Festival (TIFF) - the world’s largest public film festival. After shifting to Chennai, India to work in film production as a Production Coordinator and Creative Consultant to some of South India’s leading storytellers Dilani founded VFP as a means to help share independent Indian films with more international audiences.

Dilani was one of 12 candidates selected from across Canada for the inaugural Reelworld Producer Program, presented by Bell Media. In her full-time role she is the Senior Manager, Marketing Partnerships for Canada’s largest film exhibitor, Cineplex Entertainment Ltd., and also volunteers her time on the board of the Regina International Film Festival and Awards.